Can Goldman really push into the customized DC market?

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Courtesy of Investment News: Goldman Sachs Asset Management, one of the nation’s largest managers of defined-benefit assets, is now looking to expand its Defined Contribution business. By using an open-architecture customized glide path, Goldman hopes to target advisors who don’t have the internal capability to build an asset allocation model.

Targeting the right age group on Twitter

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 Asset Management       

Data recently collected by the Pew Research Center in January 2010 shows strong Twitter usage by the Millennial generation (ages 18 – 29). As an investment manager, this is all the more reason to be clear what goals and audience you should have in mind when using Twitter.

EverydayTenacity provides FactRight with insight on FINRA & Social Media

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 Announcements       

In FactRight LLC’s most recent newsletter, EverydayTenacity was called upon to provide a synopsis of FINRA’s Regulatory Notice 10-06 on social media.
It is my pleasure to provide a reprint here and be sure to check out FactRight’s independent research to broker dealers and registered reps.
FINRA 10-06 social media_issues
View more documents …

25 May 2010  1 comment

The state of Institutional Investment Manager Websites

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 Asset Management       

FundFire recently covered the state of institutional investment manager websites. At least seven institutional managers are in various stages of revamping their online presence.

Tougher Times Ahead for Mutual-Fund Stocks says WSJ

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 Industry News       

Outsized performance of mutual-fund company stocks could be facing challenges, says the WSJ, but the history of these investments sure has been rewarding.

7 May 2010  4 comments

Talking with Blue Fountain Media – Lessons learned from working with Investment Managers

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 Asset Management       

EverydayTenacity.com recently had the chance to sit down with the Founder and CEO of Blue Fountain Media, Gabiel Shaoolian. Blue Fountain Media is a result-driven website development and online marketing company, located in Union Square, NYC.

7 May 2010  1 comment

Another Investment Management firm latches onto Twitter

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 Industry News       

Following on the footsteps of Fidelity who recently conducted a successful social media effort to further their brand awareness, American Century now turns to Twitter to promote their brand as well as the philanthropic nature of sponsoring a celebrity golf tournament.

4 May 2010  3 comments

Online financial communities – going nowhere fast

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 Asset Management       

Investment Managers, hoping to increase the effectiveness of their website or online marketing efforts, via online financial communities or sharing of financial advise had better re-evaluate their approach. New research shows they have an uphill battle and are going nowhere fast.

29 April 2010  1 comment

BlackRock’s fund flows validate move towards passive investment managers

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 Industry News       

BlackRock’s Q1 2010 fund flows seem to have validated a position that I put forth 2 weeks ago, asking if active investment management has peaked. Based on BlackRock’s total net outflows  of $31 billion, this indeed seems to be the case.

Google identifies your competitors – do you know who they are?

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 Asset Management       

Some investment management companies are already active in Search Engine Optimization (’SEO’) and Search Engine Marketing (’SEM’). In order to be successful in both of these marketing efforts, you need to know who your competitors are. Google knows and you can too!

26 April 2010  5 comments
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